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With three curved swishes in red, blue and green, the Paralympic symbol certainly looks slick. But there is more to the Agitos logo than three colourful lines, with the design signifying the four core values of the Paralympics: courage, determination, inspiration and equality.
The name symbolises the motion of the Paralympic athletes — but also the Paralympic movement as a whole and the athletes who travel to compete. These are the Para lympic Games, after all. For example, both Games see competitions in archery, athletics, canoe sprint, cycling, equestrian, football, judo, powerlifting, rowing, sailing, shooting, volleyball, swimming, table tennis, triathlon, basketball, fencing, rugby and tennis.
The original symbol was based on a Korean tae-geuk decoration, and featured blue, black, red, yellow and green symbols — the same colours used at the Olympics. It was unveiled during Seoul , and was said to signify the reality from which all things and values originate. Sadly, the design was seen as too similar to the Olympic rings — and so it was ditched, and the Agitos logo was created, first used in Unveiled in , the current Paralympic logo was designed to reflect the four core values of the Paralympics: courage, determination, inspiration and equality.
The Paralympic symbol three Agitos consists of three elements in red, blue and green — the three colours that are most widely represented in national flags around the world.
The logo will be displayed at Tower Bridge until 15 September and is also displayed at the Olympic Village as the Games gear up for the 28 August start.
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